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    4 secrets to sustaining success in your practice

    Clinic lessons from the playoffs: Run the table!


    But you need to remember what got you to those playoffs in the first place:

    1. PRACTICE, practice, and then do it again! 

    You need to ensure that the staff never lets down their game. Their exam times need to remain efficient and their patient care demeanor remain exemplary. If they slip, they get benched!

    2. Know The Game Plan and Stick To It 

    Every coach has a game plan for the game. In football, the coach knows the first ten to fifteen plays they will use. Once those plays are over, they will re-assess and set the tone for the next fifteen plays. Set the plan, execute, re-assess, and execute again off those plan changes. You need to always be doing constant re-evaluation.

    3. Have Some Trick Plays Up Your Sleeve Just In Case

    Every coach has a trick play or two up their sleeves to keep the other team on their toes. If you use them at the right time, they can be devastating to the moral of the opposing team. This takes hours and hours of watching your competition, and planning strategy to capitalize on their weaknesses. By isolating their weaknesses, you can plan your strategy to use their weaknesses against them.

    4. Change is Good—But Routine Will Keep The Team Moving Forward

    While change is good to keep your team fresh, consistency is what keeps the team working as a finely honed machine. Keeping the same expectations and goals for the team ensures that there are not lapses in communication or performance. 


    While winning and achieving success is the goal of every coach (clinic manager), we need to continuously be reminded that it is a hard fight to win at anything. One must remain vigilant, hard driven, and observant to trends as well as warning signs of slippage.  

    It would help to remember the words of the highly successful businessman Zig Zeigler:  

    “You were born to win, but to be a winner, you must plan to win, prepare to win and expect to win” Now get out there and run the table!



    Zeigler, Z. (2014). Born to Win: Find Your Success Code. Washington: Made for Success Publishing


    Dianna E. Graves, COMT, BS Ed

    E: [email protected]

    Graves is clinical services manager at St. Paul Eye Clinic PA, in Woodbury, MN. Graves is a graduate of the School of Ophthalmic Medical Technology, St. Paul, MN, and has been a member of its teaching faculty since 1983.


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    • KennethAmos
      It was great reading this interesting and informative post. In this rapidly changing world it is difficult to keep your success on an on-going basis.


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