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    Accepting change is hard, but with the right guidance it doesn’t have to be

    In her latest blog, Donna Suter advises how to maintain the needs of medical practice while coping with the inevitable change of business.

    Editor’s Note: Welcome to “Eye Catching: Let's Chat,” a blog series featuring contributions from members of the ophthalmic community. These blogs are an opportunity for ophthalmic bloggers to engage with readers with about a topic that is top of mind, whether it is practice management, experiences with patients, the industry, medicine in general, or healthcare reform. The series continues with this blog by Donna Suter, president of Suter Consulting Group. The views expressed in these blogs are those of their respective contributors and do not represent the views of Ophthalmology Times or UBM Advanstar

    Changes in guidelines and regulations often force eye-care providers to compel with requirements and change how patients are treated. Perhaps 2017 was a year of inevitable, compelled change for you: A key employee unexpectedly quit? The practice upgraded not only to the latest version of an electronic health record platform and practice management software, but also a new system entirely?

    It is natural to dislike change that is forced upon us – many times it can stir up angry emotions where you feel out of control. Sometimes, people give up when change demands too much time and resources.

    In 2017, I found myself navigating through an adjustment, and it was one I had to accept: neck surgery. I had resisted it —and the extensive recovery —for three years.

    I knew that even a successful surgery — one that replaced discs with plates and screw inserts —would be challenging. I underwent surgery in May, and I was determined to grow and learn from the rehabilitation process.

    Anyone who has spent even a short stint in an orthopedic physical therapy (PT) rehabilitation facility can relate to the common experience of patients who enter the clinic: weak, temporarily disabled and in need of some significant guidance and direction to get back onto their feet.

    Donna in her neck brace.When I reported to PT, it didn’t take long to figure out why some patients cycled through treatment programs without improvements, and with the same complaints year after year.

    Why? Because they failed to follow through with the instructions they were given — important instructions related to proper 1) nutrition and exercise, 2) time, 3) discipline, and 4) persistence.



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