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PRACTICE MANAGEMENT

The secret to reducing staff turnoverIs staff turnover holding you back? In some markets, healthcare personnel turnover is five times higher than unemployment. The average total turnover rate reported for healthcare employers in 2016 is 20.1%, up from 19.2% in 2015, according to Compdata Surveys’ national survey, Compensation Data Healthcare.
Marketing your practice on social media platforms Put a plan in place now for both your general online and social media presence so you can use them to effectively to communicate with and educate patients, said Kimberly Cockerham, MD, and Usiwoma Abugo, MD, Central Valley Eye Medical Group, Stockton, California.
Blocked clinic flow can be analogous to a beaver damMeaningful use and government mandates have added blocks all throughout the system that continue to add more and more time to each patient visit--and ends up damming up the clinic from ever getting their hands on the patient to do the exam.
Unconventional timesWhether one agrees or disagrees with President Donald J. Trump, we can agree that part of his success was finding a way to skip the media, go around the career politicians, and go directly to the people. Is it possible that our legislative efforts have borne so little fruit because we’ve approached it as a politician would?
How conference attendance benefits your teamAre you planning on going to a conference this year? As Howard Schultz, chairman and chief executive officer of Starbucks, summarized, knowledge and skill are your keys to earning more. Professional conference season is upon us. Which ones are you paying for you and your employees to attend? No matter how dedicated and organized your practice may be, it’s impossible to internally train each and every staff member to the high level of excellence your patients demand. Thoughtfully motivating and engaging employees takes a concerted and systemic approach to learning and skills training.
Don’t practice what I preachRecent surveys across most medical specialties confirm physicians in active practice preach to themselves and their patients about the fulfillment of providing intimate, life-improving care, but advise their children to avoid becoming physicians.
Phyician-patient dynamic reshaped in era of EHRIs your electronic health record (EHR) less than magical? Part of the problem may be how you are using it.
How to protect yourself against long-term care costsOne of the frequently asked questions in the financial planning discussion is: “How can I protect myself against the possibility of long-term health care expenses?” This subject is a concern for most Americans. A recent survey of over 10,000 affluent investors, conducted by Spectrem Group and Vanguard Financial, found that long-term care was the top concern among individuals with $5 million to $25 million in assets.
Let's be social: Making Facebook connections workOne mistake ophthalmologists typically make with Facebook is to presume their practice websites and Facebook pages should contain similar information. Another misperception is that Facebook is a platform for the constant promotion of their specials, procedures, or new technologies in eye care.
Is it talent or skill?There is an ongoing controversy surrounding the importance of talent for athletes, musicians, physicians, and other professionals. Some argue talented people are better at learning certain things (developing skills). What is the truth when it comes to ophthalmology?

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